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The subscription option for video production services is enticing, but likely is hiding some facts that you need to be aware of and does not save money in every situation.
Bundled/Subscription video production services are not a model that will fit every need. Many times you may have specific needs that are just not feasible with a “one size fits all” approach. Being able to clearly explain where a subscription video production service will help you and where it will hinder you is important when choosing your video production service provider.
If it is all golden with no downsides the red flag should be raised. They may be trying to hook you just to have some business.
So here are some areas where a vide0 production bundled or subscription service will not save money.[/vc_column_text][vc_column_text]Sporadic Production: If you read Where Bundled/Subscription Production Saves Money you will remember that grouped production can save you money in various ways. The same goes for how it does not save money. Grouping productions allow you to save in Insurance, Location Fees, Equipment Rentals, and more, but when the production days are scattered throughout the year, you might have a different crew, need to secure a new insurance certificate at full price, extra days added on equipment rentals, the list goes on.
If a subscription-based video production service is giving you the choice to shoot a certain number of days over the course of a year, it might be costing them more money than what they are charging. This is not necessarily the client’s problem but where it does affect them is in the quality of the product they are receiving.
When something becomes unsustainable then the quality of work may start to drop as the company providing you with the service looks for ways to cut corners in order to save a dollar or two. The number one cost is in time. If the company you are working with is small, they may begin to cut the crew necessary to properly complete the production. When a video shoot is not properly staffed things might get missed: shots out of focus, audio not sounding correct, the exposure is off. These are all minor things that appear easy, but when the crew is cut to save a dollar, quality drops, and the value you are expecting starts to go away.[/vc_column_text][vc_column_text]Epic Requests: There is a limit to what you can do for a pre-determined price. Everyone once in a while you might have those epic requests. If a production company knows what they are doing, then they can easily help accommodate those requests, but as a price to you.
Horse stunts require extra hands working on set: wranglers, stunt riders, insurance, rehearsals, stunt coordinators, medical staff, and much more. This is likely going to be out of the scope of most subscription-based video services…in fact, I doubt anyone would let a client get away with this on a subscription.
It is always fun to dream a bit, but these epic requests will likely be something that needs to be customized to fit your vision. And hey, if you do need horse stunts for a project Stage Ham is experienced in that area.[/vc_column_text][thb_image caption=”true” caption_style=”style2″ image=”7805″]Photo by Andre Taissin on Unsplash[/thb_image][vc_empty_space height=”10px”][vc_column_text]Editorial & Deliverables: This is probably the most overlooked point in the entire process. Likely, many companies are looking at the hours of editorial as a “no-overhead” service which is not the case. Time is time and subscription-based services do not really reduce the editorial efforts needed. A single two-minute company documentary is likely going to take just as much time to edit as a single two-minute company documentary that was made within a subscription video production contract.
This also applies to deliverables. I oftentimes see requests for multiple delivery formats: 16×9, 9×16, 1×1, 60sec version, 30sec version, 15sec version, Version A, Version B, etc.
Some delivery formats are easier to adjust than others but they still take time, there is prepping the assets & deliverables, the export time, QC (quality control), etc. Don’t expect to have everything delivered to you at a bundled discount rate. Adding additional assets might be what pushes your budget over the edge.[/vc_column_text][vc_column_text]Featured Photo by Mathieu Turle on Unsplash
Read Where Bundled/Subscription Production Saves Money[/vc_column_text][/vc_column][/vc_row][vc_row thb_full_width=”true” bg_gradient_direction=”0″ thb_divider_position=”bottom” css=”.vc_custom_1613522819744{padding-top: 10vh !important;padding-bottom: 20vh !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_class=”align-center” bg_gradient1=”#ffffff” bg_gradient2=”rgba(255,255,255,0.5)”][vc_column offset=”vc_col-lg-8 vc_col-md-9″ el_class=”text-center”][vc_column_text animation=”animation fade-in” css=”.vc_custom_1621620423070{padding-right: 15% !important;padding-left: 15% !important;}”]
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